Vanina
Rossi.

Learning Strategy & Knowledge Design · AI-driven Education · Content & Curriculum Development

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About

Education Specialist with a BA in Communication. I've been working at the intersection of education, technology, and communication for over 10 years.

What defines me is the ability to connect worlds. I believe learning is a collective process, and that designing good learning experiences can transform teams, organizations, and communities. I'm especially interested in how we structure knowledge in the age of generative AI — so that learning remains human. That's what drives me.

At Mercado Libre, I designed knowledge management strategies for IT & Product and currently lead the AI strategy for company-wide learning experiences. Before that, I worked at Chicos.net developing educational content on digital citizenship and AI. From there, projects reached students and teachers in Uruguay, Chile, Mexico, and Argentina — through partnerships with Disney (Historias para Armar) and Plan Ceibal.

I was also a Digital Pedagogical Advisor in public schools in Buenos Aires for five years, and started my career as a classroom teacher through Enseñá por Argentina (Teach For All).

Learning StrategyKnowledge Management (KM)Learning and Development (L&D)Curriculum & Instructional DesignAI in EducationEducational Technology (EdTech)Content StrategyMoodleArticulate Storyline/RiseAdobe CaptivateMicrosoft CopilotChatGPTClaudeNotionConfluenceJira

Core Competencies

Learning Strategy
Knowledge Management (KM)
AI Fluency (Copilot · ChatGPT · Claude)
Curriculum & Content Strategy
Instructional Design
Digital Citizenship & AI Literacy Education
Educational Technology & LMS (Moodle, Articulate, Captivate)
Workshop Facilitation & Teacher Training
Content Development
Project Scoping & Resource Planning

Experience

Mercado Libre · – Present

Learning Senior Analyst

– Present
  • Design and implement AI-powered learning strategies, experimenting with AI agents for training experiences.
  • Lead Generative AI (GenAI) integration into company-wide learning workflows for scalable skill development.

Knowledge Management IT Senior Analyst

–
  • Designed Knowledge Management (KM) strategies and skill development programs for developer audiences in IT & Product Academy.
  • Built structured knowledge bases optimized for AI/LLM ingestion, improving access for 1,000+ engineers.
  • Developed content frameworks and learning paths aligned with product roadmap.
Chicos.net · Jan 2020 – Mar 2023

Content Development Specialist – AI & Digital Citizenship

  • Designed HumanIA — AI literacy curriculum for secondary students and teachers.
  • Led Historias para Armar (Disney): digital storytelling for 21st-century skills.
  • Developed Digital Citizenship Program for Uruguay (Plan Ceibal, OEI, AGESIC) — deployed nationally.
  • Created teacher training for EducarChile and Ministry of Education of Tucumán.
Somos Red · Feb 2022 – Apr 2023

EdTech Specialist – Digital Transformation

  • Developed institutional diagnostic instruments for digital transformation.
  • Technology advisor for the Fundaciones Grupo Petersen Award for Educational Innovation.
INTEC – Ministry of Education, Buenos Aires City · Mar 2017 – Aug 2022

Digital Pedagogical Advisor

  • Pedagogical consulting for technology integration across public schools.
  • Coordinated teacher Professional Development (PD) programs, impacting 50+ institutions.
  • Promoted from Facilitator (2017) to Advisor (2018).
Previous Experience · 2014 – 2017
Enseñá por Argentina · Inst. Inmaculada Concepción · Fundación Lider.ar · Libertate
  • Teach For All fellow, classroom teacher, communication coordinator, content developer.

Education

Master's candidate in Education
Universidad de San Andrés
– present
Education Specialist
Universidad de San Andrés
–
Higher Education Teaching Credential
Universidad Austral
–
BA in Institutional & Advertising Communication
Pontificia Universidad Católica Argentina
–

Selected Projects

HumanIA
Chicos.net
AI literacy curriculum for secondary students and teachers — understanding AI, its impact, and ethical implications.
View project ↗
Historias para Armar
Chicos.net & Disney
Digital storytelling for 21st-century skills and computational thinking. Ages 8–11. Free, online & offline.
View project ↗
Digital Citizenship – Uruguay
Plan Ceibal · OEI · AGESIC
National-scale digital citizenship curriculum for students and teachers across Uruguay.

Community

AI Literacy & Creator Collective
Teach For All & Anthropic
Member of a global community of educators exploring AI literacy, responsible AI adoption, and the design of learning experiences in the age of generative AI.
2025 – Present
Learn more about this initiative ↗

Contact

Always open to conversations about learning, knowledge, and AI.
LinkedIn
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